UX in Action: User Experience Research Report
Creating a user experience research report has numerous benefits for businesses and organizations. UX research studies user behavior, needs, and preferences to improve the design and functionality of products, services, and digital experiences. A UX research report is a detailed document summarizing the findings of UX research studies and providing insights and recommendations for changes…
Unlock User Needs with Freelisting
Freelisting is a user experience research method that allows UX designers to collect data about users’ needs, desires, and opinions. “Freelisting is when a person is asked to list as much information as possible in order to gain a better understanding of a user’s mental model” (Pannafino 48). Freelisting is a qualitative research method that…
The Cathedral of Santa Maria del Fiore
The Cathedral of Santa Maria del Fiore, or Florence Cathedral, is one of the most well-known examples of Italian Gothic architecture. It is a Roman Catholic church located in the heart of Florence, Italy. It was built between 1296 and 1436, an almost 150-year-long process. Arnolfo di Cambio designed the cathedral, and later, Filippo Brunelleschi…
Empathy Mapping: The Key to Successful UX Research
Empathy mapping is a user experience research tool that helps UX designers understand and connect with the user. Pannafino describes the empathy map as a method that “examines users’ thoughts and feelings by asking questions based on a four-quadrant diagram to help understand their motivations and decisions.” Empathy mapping aims to understand the customer’s emotions,…
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About Me
Hi! I’m Victoria Lorenz, an undergraduate student at Quinnipiac University. I am part of the 3+1 program, which will allow her to graduate with a bachelor’s in Graphic and Interactive Design in 2022 and a master’s in Interactive Media and Communication in 2023. I am also treasurer of the Quinnipiac chapter of the American Institute of Graphic Arts and president of Lambda Pie Eta National Communications Honors Society.
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Victoria Lorenz 